The essential elements of seamless cross-border payments

by Daniel Holden, CEO, Trust Payments

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Cross-border payments can give a business an entirely new scope of potential customers; the ability to facilitate payments globally is a game changer. However, some key elements are essential to making this work seamlessly.

From resilient security to versatile payment methods, cross-border payments have a wide range of aspects that ensure their consistent success. In this article, we will discuss how payment providers/facilitators can help businesses with cross-border payments, their various aspects, and how those aspects affect efficiency.

Breaking down cross-border payments

Cross-border payments have a self-explanatory title, but what might be overlooked is the complexity of completing them and the things that will keep them running. Tools that merchants and payment facilitators can provide include:

  • Fraud protection: Risk management, anti-money laundering, and fraud detection software are all essential to defend payments from fraud.
  • Secure and rapid settlements: Next-day settlements will keep cash flowing.
  • High acceptance rates: High approval rates mean consistent sales and frequent cash flow.
  • Experienced account manager: An account manager with experience in the Forex industry and complex company structures can be invaluable.
  • Multiple currencies: Being capable of processing many currencies and settlement currencies will ensure you can meet more individual needs.
  • Super-fast payouts: Technology integrations and certain partnerships can help to ensure faster payouts.

Seamless payments

Providing seamless checkout experiences with bespoke cross-border payment solutions. Payment facilitator’s account managers can work closely with merchants to understand specific payment processing needs and help to optimise transaction approval rates and minimise payment rejections. AI technology and fraud detection software help identify potential payment risks so merchants can act quickly.

Key memberships like Visa and Mastercard Principal Memberships are essential for cross-border business, as are licences with financial authorities like the UK Financial Conduct Authority (FCA). This allows facilitators to provide services within a specific geographical area. This can benefit merchants by cutting out a third-party acquiring solution, which elongates the communication ladder and slows business down. Facilitators that can also serve as acquires are a convenient option for merchants, regardless of their geographical location.

Geographical data

With a large number of country and currency options, a payment provider can handle anything a merchant might need and can be available to as many merchants as possible.

With processing available in various countries, businesses can benefit from insights that may help with future strategies, including:

  • Identifying weak processing countries
  • Seeing a breakdown of the reasons that individual transactions are declined
  • Viewing overall transaction volumes
  • Monitoring Fraud and Chargeback Ratios

With this data given through reporting, merchants can proactively find solutions. The integration process is smooth and fast with expert teams available to help. Additions like server-to-server integration can allow for seamless integration to gateways through partners, who can activate services instantly.

Merchants can also gain access to online portals, software that allows them to view and manage transactions in real time. From here, they can track their daily transaction intake and sales by region and view approval ratios and settlement times to ensure that customers are satisfied with their service.

Payment methods

Alternative payment methods are another integral part of cross-border payments, as ensuring that merchants’ customers can transact greatly increases the likelihood of a completed sale. By gaining the trust of the customers, merchants can help sell more and ensure that they are committed to their services.

Merchants’ ability to access multiple settlement currencies with quick settlements on a next-day basis allows merchants to keep a healthy flow, as Financial Service merchants have many deposits and withdrawals on a day-to-day basis. This allows for clear record-keeping and a complete understanding of a business’s performance.

Security

The safety of each transaction that is processed through a gateway should be guaranteed, this can be through SSL protection that many gateways use as standard, as well as automatic fraud checks that take place to safeguard each transaction. With SSL, in addition to automatic fraud checks, once a fraudulent transaction has been identified, that card can automatically be blocked for processing with any merchant working with a payments provider, meaning that there won’t be recurring fraud alerts that raise the fraud ratios of merchants, a possibility which would negatively impact their reputation.

Conclusion

Cross-border payments are an increasingly important aspect of expanding businesses, and it is vital to find the right provider to help a merchant facilitate them.

This article should have helped readers better understand the various aspects of ensuring seamless and effective cross-border payments and the key elements to look out for.

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