Far from being invisible to financial services customers, new consumer research shows how KYC experiences influence a customer’s attitudes towards their bank or building society.
Compliance experiences that exceed expectations can drive advocacy, loyalty, and more business engagement. A survey conducted by RegTech Associates, on behalf of PassFort shows –
- 60% of consumers are more likely to buy more products if they have a positive KYC experience
- Customers who felt they had a positive onboarding journey are less likely to switch or complain
- And, 77% are more likely to recommend their provider
Get the full report today, which surveyed 500+ UK financial services consumers who had acquired a new financial product in the last 12 months. And hear how their KYC experiences impacted their perceptions.