KYC experience – driving customer loyalty, advocacy and new business

 

Far from being invisible to financial services customers, new consumer research shows how KYC experiences influence a customer’s attitudes towards their bank or building society.

Compliance experiences that exceed expectations can drive advocacy, loyalty, and more business engagement. A survey conducted by RegTech Associates, on behalf of PassFort shows –

 

  • 60% of consumers are more likely to buy more products if they have a positive KYC experience
  • Customers who felt they had a positive onboarding journey are less likely to switch or complain
  • And, 77% are more likely to recommend their provider

 

Get the full report today, which surveyed 500+ UK financial services consumers who had acquired a new financial product in the last 12 months. And hear how their KYC experiences impacted their perceptions.

Download Whitepaper

Membership

Merchant Community Membership

Are you a member of The Payments Association?

Member benefits include free tickets, discounts to more tickets, elevated brand visibility and more. Sign in to book tickets and find out more.

Access this content

This content is only available to members - please see instructions below!

Log into your member account to continue

Member of The Payments Association? Log in to continue reading