KYC experience – driving customer loyalty, advocacy and new business

 

Far from being invisible to financial services customers, new consumer research shows how KYC experiences influence a customer’s attitudes towards their bank or building society.

Compliance experiences that exceed expectations can drive advocacy, loyalty, and more business engagement. A survey conducted by RegTech Associates, on behalf of PassFort shows –

 

  • 60% of consumers are more likely to buy more products if they have a positive KYC experience
  • Customers who felt they had a positive onboarding journey are less likely to switch or complain
  • And, 77% are more likely to recommend their provider

 

Get the full report today, which surveyed 500+ UK financial services consumers who had acquired a new financial product in the last 12 months. And hear how their KYC experiences impacted their perceptions.

Download Whitepaper

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