Unlimit, the global fintech company, announced a partnership with DEUNA, the ultimate unified platform for growing and simplifying commerce. The partnership aims to enhance cross-border payments for enterprises in Latam and other regions.
According to Mexico’s Fintech Association and NTT Data’s 2023 report, digital payments represent 32% of the local Fintech market, with the number of companies in the sector growing by approximately 17.4% annually. Additionally, the total transaction value in the digital payments market is projected to reach US$115.20bn in 2024 and is expected to grow at a CAGR of 9.84% to reach US$167 billion by 2028. Finally, a recent study by AMVO on online sales revealed that Mexico is the global leader in eCommerce growth, reaching a market value of 658 billion MXN in 2023.
In this context, Unlimit’s and DEUNA’s strategic alliance will enable access to secure, modern payment rails for enterprise-level companies, leading to higher approval rates, reduced costs, and lower fraud risks. This synergy combines DEUNA’s advanced payment orchestration capabilities with Unlimit’s extensive payments infrastructure and diverse payment method portfolio.
Ignacio J. Morales, Head of Unlimit Mexico, commented: “Our partnership is an important next step in our mission to eliminate payment-related borders for companies ready to embark on their global expansion. We believe that fostering strong bonds in our industry is the key to redesigning B2B payments as we know them, and we are glad to join forces with such a strong player like Deuna.”
“As we join forces with Unlimit, we are not just expanding our reach — we are transforming the way businesses operate across Latin America and beyond”, commented José María Serrano, Co-founder and CRO of DEUNA. “This strategic partnership is set to enhance approval rates, reduce costs, and minimize fraud risks, all of which are crucial for accelerating global and regional expansion. Together, we are committed to empowering merchants and boosting their sales potential in these dynamic markets.”
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