The ISV (Independent Software Vendor) and VAR (value added reseller) business model is evolving to reflect the growing needs of merchants, who are increasingly looking to adopt turnkey solutions to grow their businesses, and allow for better end user engagement. This report examines the crucial role that integrated payments platforms play in developing a successful ISV/VAR business, and the key components developers should consider when reviewing prospective payment service providers (PSPs) to partner with.
